In this post, we will discuss existing keyword research methods and how to use ChatGPT for keyword research. We will also demonstrate how to evaluate a keyword’s search volume and competitiveness in order to improve website ranking and traffic.
Navigational keywords are used when someone is trying to find a specific page on your site.
People who search for navigational keywords already know what they want from your website
Informational keywords are used by people who want to learn something related to your business or niche.
People searching for informational keywords do not have a buying intent.
Commercial keywords are used by people in the research phase of their purchase journey.
Transactional keywords indicate a clear buying intent.
Local keywords can drive sales to a business.
In conclusion, transactional, commercial, and local keywords can drive sales to a business it should not be all about money. A holistic approach should be taken when building a blog for your business so it helps grow in ways beyond just revenue.
The research came from this YouTube channel https://www.youtube.com/watch?v=k4rLJD7E0D0
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